Genicolor Category Branding Date March 2016 Client Genicolor Display unit - car beauty products Genicolor is...
Date March 2016
Display unit – car beauty products
Genicolor is a Canadian manufacturer dedicated exclusively to touch-up paints for automotive and machinery, both commercial and industrial.
We were mandated to design a unit that was beyond the standard inventory unit but more of a showcase for products. There is a special place reserved for the touch-up pen and videos demonstrating how to use the various products.
Our next mandate was to design labels for various cleaners and polishers; creating a look that can be expanded as Genicolor continues to offer new product.
Below are a few of the original mock-ups presented.